48 Hour Monogram

Home Decor, 2020

 

48 Hour Monogram is a company focused around customizable home decor. The company was interested in expanding their branding to accommodate seasonal color trends, as a way to diversify their email and marketing campaigns. I was tasked with creating a new set of colors, as well as seasonal illustrations to use as assets within our emails and social media campaigns. Instead of using the go-to reds and greens for Christmas, I wanted to be able to incorporate a few warmer tones in order to make the transition from fall to winter more seamlessly.

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